It’s tempting to quickly create a social media post, newsletter or advert. It may well be effective! But if you want to see a bigger boost in sales. Try a…
Tag: copywriting
Marketing. It’s an ambiguous term. To most (including myself until I worked in marketing) when you hear the term you might think of a Facebook ad, a promotional email, a…
Earlier this week on a dreary February evening I broke my usual weekday routine to see movie of the moment Fifty Shades of Grey. Despite the bad reviews I enjoyed it.…
I recently received a call from someone who wanted me to copyright their newly written children’s book. It’s misleading but a copywriter has nothing to do with copyright law. We have…
Content marketing. A creative tool, a means to attract and engage. Great for SEO. Gone are the days where marketing solely involved producing a flyer, ad or newspaper article. Those easy days are gone.…