About me

Hi!

I’m Vanessa – a freelance copywriter in Pembrokeshire west Wales.

With a passion for helping small businesses compete and make an impact, I write clear, optimised and customer-focused content for websites, email campaigns, blogs and more.

For new brands, the tourism industry, big events, professional courses, service providers, or anyone who needs marketing help.

Need help with your marketing?

Fresh content + tactics to help your business move forward?

My story

From and living in Pembrokeshire west Wales, we have a stunning coastline and many innovative small businesses.

I started copywriting while living in London (my stint of 7 years) working as a Marketing Manager in events for The Hemming Group – a big publishing and events company.

Planning and creating email and ad campaigns, with high targets to meet and 1000s of delegates and subscribers to bring in. I quickly learnt how to build a strong campaign, use data strategically, and craft personable and action-enticing content.

I’ve also worked in many client and customer facing roles in tourism, recruitment, fashion, publishing, and a bunch of interesting small businesses.

I keep it real and always put the customer at the heart of my copy.

Now living in Pembrokeshire, I love to collaborate with small brands and businesses in Wales and beyond.

From helping new brands launch a website with enticing and optimised copy, to writing action-enticing email sequences for events, course launches, memberships and more.

Projects

Over 10 years, through B2B marketing roles and freelancing

  • Web content for a range of brands
  • B2B event marketing
  • Email marketing
  • Newsletters
  • Blogs + content

Training 

I’m constantly updating my skills with a focus on website, content and email marketing strategy.

I’m a member of Kate Toon’s Digital Marketing Collective, a thriving business community. We talk all things SEO, AI, social media, personal branding and much more!

I gained valuable skills through a 4-year B2B marketing role, including project management, data management, copywriting, event marketing, email campaign planning and creation.

I’ve also taken various copywriting courses through marketing roles, with Hemsley Fraser and The London College of Media and Publishing.

My customers 

From local tourist and service-based businesses to big events in London.

No niche, I have a good amount of experience writing/marketing for:

  • Service providers
  • B2B events
  • The tourism industry
  • Creative and professional courses
  • A range of small brands

Need help with your marketing?

Fresh content + tactics to help you attract and convert the customers you want?